Beasley, R., & Danesi, M. (2002). Persuasive signs: The semiotics of advertising. Berlin ; New York: Mouton de Gruyter.
Chicago Style CitationBeasley, Ron, and Marcel Danesi. Persuasive Signs: The Semiotics of Advertising. Berlin ; New York: Mouton de Gruyter, 2002.
MLA CitationBeasley, Ron, and Marcel Danesi. Persuasive Signs: The Semiotics of Advertising. Berlin ; New York: Mouton de Gruyter, 2002.
Warning: These citations may not always be 100% accurate.