APA Citation

George, G., & Bock, A. J. (2012). Models of opportunity: How entrepreneurs design firms to achieve the unexpected. Cambridge: Cambridge University Press.

Chicago Style Citation

George, Gerard., and Adam J. Bock. Models of Opportunity: How Entrepreneurs Design Firms to Achieve the Unexpected. Cambridge: Cambridge University Press, 2012.

MLA Citation

George, Gerard., and Adam J. Bock. Models of Opportunity: How Entrepreneurs Design Firms to Achieve the Unexpected. Cambridge: Cambridge University Press, 2012.

Warning: These citations may not always be 100% accurate.