Engagement marketing how small business wins in a socially connected world - Goodman, Gail F., 1960-; ProQuest (Firm) (Hoboken, N.J. : Wiley, 2012)
Includes index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Internet marketing; Online social networks; Small business marketing; Social media; Electronic books