Smith, M., & Kawasaki, G. (2011). The new relationship marketing: How to build a large, loyal, profitable network using the social Web. Hoboken, New Jersey: Wiley.
Chicago Style CitationSmith, Mari, and Guy Kawasaki. The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web. Hoboken, New Jersey: Wiley, 2011.
MLA CitationSmith, Mari, and Guy Kawasaki. The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web. Hoboken, New Jersey: Wiley, 2011.
Warning: These citations may not always be 100% accurate.