APA Citation

Gupte, R., & Limaye, A. (2021). Brand wars: Combat strategies for Indian brands. Thousand Oaks, California: SAGE Publishing.

Chicago Style Citation

Gupte, Rajiv,, and Anand Limaye. Brand Wars: Combat Strategies for Indian Brands. Thousand Oaks, California: SAGE Publishing, 2021.

MLA Citation

Gupte, Rajiv,, and Anand Limaye. Brand Wars: Combat Strategies for Indian Brands. Thousand Oaks, California: SAGE Publishing, 2021.

Warning: These citations may not always be 100% accurate.