APA Citation

ProQuest (Firm), Kahle, L. R., & Close, A. (2011). Consumer behavior knowledge for effective sports and event marketing. New York: Psychology Press.

Chicago Style Citation

ProQuest (Firm), Lynn R. Kahle, and Angeline Close. Consumer Behavior Knowledge for Effective Sports and Event Marketing. New York: Psychology Press, 2011.

MLA Citation

ProQuest (Firm), Lynn R. Kahle, and Angeline Close. Consumer Behavior Knowledge for Effective Sports and Event Marketing. New York: Psychology Press, 2011.

Warning: These citations may not always be 100% accurate.