Luxury brand management : in digital and sustainable times - Chevalier, Michel, 1943-; Mazzalovo, Gerald (West Sussex, England : Wiley, 2021)
Includes index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Brand name products -- Management; Electronic books