Consumer-citizens of China the role of foreign brands in the imagined future China - Tian, Kelly; Dong, Lily. (London ; New York : Routledge, 2011)
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Consumers -- China -- Psychology; Brand choice -- China -- Psychological aspects; Nationalism -- China; China -- Civilization -- Foreign influences; Electronic books