Real option valuation of product innovation - Kang, Yuanyun; ProQuest (Firm) (Hamburg : Diplomica Verlag, 2009)
Title from cover.
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Real options (Finance); New products; Electronic books