APA Citation

Fisher-Buttinger, C., & Vallaster, C. (2008). Connective branding: Building brand equity in a demanding world. Hoboken, NJ: Wiley.

Chicago Style Citation

Fisher-Buttinger, Claudia., and Christine Vallaster. Connective Branding: Building Brand Equity in a Demanding World. Hoboken, NJ: Wiley, 2008.

MLA Citation

Fisher-Buttinger, Claudia., and Christine Vallaster. Connective Branding: Building Brand Equity in a Demanding World. Hoboken, NJ: Wiley, 2008.

Warning: These citations may not always be 100% accurate.