APA Citation

Rosen, W., & Minsky, L. (2017). The activation imperative: How to build brands and business by inspiring action. Lanham, Maryland: Rowman & Littlefield.

Chicago Style Citation

Rosen, William, and Laurence Minsky. The Activation Imperative: How to Build Brands and Business By Inspiring Action. Lanham, Maryland: Rowman & Littlefield, 2017.

MLA Citation

Rosen, William, and Laurence Minsky. The Activation Imperative: How to Build Brands and Business By Inspiring Action. Lanham, Maryland: Rowman & Littlefield, 2017.

Warning: These citations may not always be 100% accurate.