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01908nam a2200469 i 4500 |
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EBC4701709 |
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MiAaPQ |
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20200520144314.0 |
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m o d | |
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161013t20032003nyua o 001 0 eng d |
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|z 9780195150568
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|a 9780195348668
|q (electronic bk.)
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|a (MiAaPQ)EBC4701709
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|a (Au-PeEL)EBL4701709
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|a (CaPaEBR)ebr11273259
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|a (OCoLC)935261833
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|a MiAaPQ
|b eng
|e rda
|e pn
|c MiAaPQ
|d MiAaPQ
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4 |
|a HF5415.32
|b .O743 2003
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0 |
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|a 658.8/342
|2 21
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| 100 |
1 |
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|a O'Shaughnessy, John,
|d 1927-
|e author.
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| 245 |
1 |
4 |
|a The marketing power of emotion /
|c John O'Shaughnessy, Nicholas Jackson O'Shaughnessy.
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| 264 |
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1 |
|a New York, New York :
|b Oxford University Press,
|c 2003.
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| 264 |
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4 |
|c 2003
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| 300 |
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|a 1 online resource (283 pages) :
|b illustrations
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| 336 |
|
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|a text
|2 rdacontent
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| 337 |
|
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|a computer
|2 rdamedia
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| 338 |
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|a online resource
|2 rdacarrier
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| 500 |
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|a Includes index.
|
| 588 |
|
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|a Description based on print version record.
|
| 590 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Consumer behavior.
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| 650 |
|
0 |
|a Consumers
|x Psychology.
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| 650 |
|
0 |
|a Marketing
|x Psychological aspects.
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| 650 |
|
0 |
|a Advertising
|x Psychological aspects.
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| 650 |
|
0 |
|a Decision making
|x Psychological aspects.
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| 650 |
|
0 |
|a Emotions
|x Economic aspects.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
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|a O'Shaughnessy, Nicholas J.,
|d 1954-
|e author.
|
| 776 |
0 |
8 |
|i Print version:
|a O'Shaughnessy, John.
|t Marketing power of emotion.
|d New York, New York : Oxford University Press, c2003
|h vi, 274 pages
|z 9780195150568
|w 2002070905
|
| 797 |
2 |
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|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=4701709
|z Click to View
|
