APA Citation

Wind, Y., & Hays, C. (2016). Beyond advertising: Creating value through all customer touchpoints. Hoboken, New Jersey: Wiley.

Chicago Style Citation

Wind, Yoram,, and Catharine Hays. Beyond Advertising: Creating Value Through All Customer Touchpoints. Hoboken, New Jersey: Wiley, 2016.

MLA Citation

Wind, Yoram,, and Catharine Hays. Beyond Advertising: Creating Value Through All Customer Touchpoints. Hoboken, New Jersey: Wiley, 2016.

Warning: These citations may not always be 100% accurate.