Probabilistic methods for financial and marketing informatics - Neapolitan, Richard E.; Jiang, Xia.; ProQuest (Firm) (San Fransisco, CA : Morgan Kaufmann Publishers, 2007)
Includes bibliographical references (p. 397-408) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Finance -- Statistical methods; Bayesian statistical decision theory -- Data processing; Marketing -- Statistical methods; Information technology; Electronic books