Market intelligence building strategic insight - Jenster, Per V.; Silen, Klaus Solberg; ProQuest (Firm) ([Frederiksberg, Denmark] : Copenhagen Business School Press ; Portland, OR : International Specialized Book Services [distributor], 2009)
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Marketing -- Decision making; Marketing -- Management; Electronic books