Service marketing in Ghana : a customer relationship management approach /

Bibliographic Details
Main Authors: Kuada, John, (Author), Hinson, Robert, (Author)
Format: eBook
Language:English
Published: London, England ; Asokoro, Nigeria : Center for Sustainability and Enterprise Development : Adonis & Abbey Publishers Ltd, 2014.
Subjects:
Online Access:Click to View
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100 1 |a Kuada, John,  |e author. 
245 1 0 |a Service marketing in Ghana :  |b a customer relationship management approach /  |c John Kuada & Robert Hinson. 
264 1 |a London, England ;  |a Asokoro, Nigeria :  |b Center for Sustainability and Enterprise Development :  |b Adonis & Abbey Publishers Ltd,  |c 2014. 
264 4 |c 2014 
300 |a 1 online resource (114 pages) :  |b illustrations 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
504 |a Includes bibliographical references at the end of each chapters and index. 
588 |a Description based on online resource; title from PDF title page (ebrary, viewed October 22, 2014). 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Service industries  |x Marketing  |z Ghana. 
655 4 |a Electronic books. 
700 1 |a Hinson, Robert,  |e author. 
776 0 8 |i Print version:  |a Kuada, John.  |t Service marketing in Ghana : a customer relationship management approach.  |d London, England ; Asokoro, Nigeria : Center for Sustainability and Enterprise Development : Adonis & Abbey Publishers Ltd, c2014   |h vi, 114 pages   |z 9781909112483 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=3111208  |z Click to View