Services--the export of the 21st century a guidebook for US service exporters - Reif, Joe.; Ditterich, Kirsten M.; Larsen, Mitch G.; Ostrea, Robert A.; ProQuest (Firm) (San Rafael, Calif. : World Trade Press, 1997)
"A joint publication of the Northern California District Export Council and World Trade Press."
Includes bibliographical references (p. [167]-173).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Service industries -- United States -- Marketing; Export marketing -- United States; Foreign trade promotion -- United States; Electronic books