Rutherford, D., & Knowles, J. (2008). Vulcans, earthlings and marketing ROI: Getting finance, marketing and advertising onto the same planet. Waterloo, Ont.: Wilfrid Laurier University Press.
Chicago Style CitationRutherford, David., and Jonathan Knowles. Vulcans, Earthlings and Marketing ROI: Getting Finance, Marketing and Advertising Onto the Same Planet. Waterloo, Ont.: Wilfrid Laurier University Press, 2008.
MLA CitationRutherford, David., and Jonathan Knowles. Vulcans, Earthlings and Marketing ROI: Getting Finance, Marketing and Advertising Onto the Same Planet. Waterloo, Ont.: Wilfrid Laurier University Press, 2008.
Warning: These citations may not always be 100% accurate.