APA Citation

Reidenbach, R. E., & Goeke, R. W. (2005). Value-driven channel strategy: Extending the lean approach. Milwaukee, Wisconsin: ASQ Quality Press.

Chicago Style Citation

Reidenbach, R. Eric,, and Reginald W. Goeke. Value-driven Channel Strategy: Extending the Lean Approach. Milwaukee, Wisconsin: ASQ Quality Press, 2005.

MLA Citation

Reidenbach, R. Eric,, and Reginald W. Goeke. Value-driven Channel Strategy: Extending the Lean Approach. Milwaukee, Wisconsin: ASQ Quality Press, 2005.

Warning: These citations may not always be 100% accurate.