Services marketing and management - Gilmore, Audrey; ProQuest (Firm) (London ; Thousand Oaks, Calif. : Sage Publications, 2003)
Includes bibliographical references and indexes.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Service industries -- Management; Service industries -- Marketing; Electronic books