A guide to sales management : a practitioner's view of trade sales organizations /
The sales function is becoming more and more strategic because (a) the customer base is rapidly evolving through internationalization, mergers, and acquisitions, and (b) the manufacturers' marketing and supply chain functions are being progressively centralized, regionalized, and globalized. Mu...
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| Format: | eBook |
| Language: | English |
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New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2015.
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| Edition: | First edition. |
| Series: | Selling and sales force management collection.
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| Subjects: | |
| Online Access: | Click to View |