La longue traine et Chris Anderson : quand la diversite de l'offre est plus rentable que les blockbusters - De Saeger, Ariane; Cadiat, Anne-Christine (Namur : 50Minutes, 2015)
Includes bibliographical references.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Internet marketing; Electronic books