The public relations firm /

This book takes an in-depth look at the client/agency relationship by discussing what business leaders should expect of their public relations firms. It discusses how and why they should pick an agency along with the types of firms at their disposal. The business of public relations is covered in th...

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Bibliographic Details
Main Authors: Pritchard, Robert D., (Author), Smith, Stacey (Public relations consultant), (Author)
Format: eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition:First edition.
Series:Public relations collection.
Subjects:
Online Access:Click to View