APA Citation

Osterwalder, A., & Papadakos, T. (2014). Value proposition design: How to create products and services customers want : get started with;. Hoboken, New Jersey: Wiley.

Chicago Style Citation

Osterwalder, Alex,, and Trish Papadakos. Value Proposition Design: How to Create Products and Services Customers Want : Get Started With;. Hoboken, New Jersey: Wiley, 2014.

MLA Citation

Osterwalder, Alex,, and Trish Papadakos. Value Proposition Design: How to Create Products and Services Customers Want : Get Started With;. Hoboken, New Jersey: Wiley, 2014.

Warning: These citations may not always be 100% accurate.