Petersen, L. B., Person, R., & Nash, C. (2014). Connect: How to use data and digital marketing to create lifetime customers. Hoboken, New Jersey: Wiley.
Chicago Style CitationPetersen, Lars Birkholm,, Ron Person, and Christopher Nash. Connect: How to Use Data and Digital Marketing to Create Lifetime Customers. Hoboken, New Jersey: Wiley, 2014.
MLA CitationPetersen, Lars Birkholm,, Ron Person, and Christopher Nash. Connect: How to Use Data and Digital Marketing to Create Lifetime Customers. Hoboken, New Jersey: Wiley, 2014.
Warning: These citations may not always be 100% accurate.