APA Citation

Tanner, J. F. (2014). Analytics and dynamic customer strategy: Big profits from big data. Hoboken, New Jersey: Wiley.

Chicago Style Citation

Tanner, John F.. Analytics and Dynamic Customer Strategy: Big Profits From Big Data. Hoboken, New Jersey: Wiley, 2014.

MLA Citation

Tanner, John F.. Analytics and Dynamic Customer Strategy: Big Profits From Big Data. Hoboken, New Jersey: Wiley, 2014.

Warning: These citations may not always be 100% accurate.