Skarzynski, P., Crosswhite, D., & Morgan, A. (2014). The innovator's field guide: Market tested methods and frameworks to help you meet your innovation challenges. San Francisco, California: Jossey-Bass.
Chicago Style CitationSkarzynski, Peter., David Crosswhite, and Adrian Morgan. The Innovator's Field Guide: Market Tested Methods and Frameworks to Help You Meet Your Innovation Challenges. San Francisco, California: Jossey-Bass, 2014.
MLA CitationSkarzynski, Peter., David Crosswhite, and Adrian Morgan. The Innovator's Field Guide: Market Tested Methods and Frameworks to Help You Meet Your Innovation Challenges. San Francisco, California: Jossey-Bass, 2014.
Warning: These citations may not always be 100% accurate.