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02305nam a2200445 i 4500 |
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EBC1589610 |
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MiAaPQ |
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20200520144314.0 |
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m o d | |
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130708t20142014vtua ob 001 0 eng|d |
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|z 9781472416049 (hardback)
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|a 9781472416056
|q (electronic bk.)
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|a (MiAaPQ)EBC1589610
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|a (Au-PeEL)EBL1589610
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|a (CaONFJC)MIL924778
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|a (OCoLC)867929087
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|a MiAaPQ
|b eng
|e rda
|e pn
|c MiAaPQ
|d MiAaPQ
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|a HF5415.13
|b .H97 2014
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|a 658.8/02
|2 23
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|a Hyslop, Maitland.
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|a Obstructive marketing :
|b restricting distribution of products and services in the age of asymmetric warfare /
|c Maitland Hyslop.
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|a Burlington :
|b Gower,
|c [2014]
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|c 2014
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| 300 |
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|a 1 online resource (362 pages) :
|b illustrations
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a computer
|2 rdamedia
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|a online resource
|2 rdacarrier
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|a Includes bibliographical references and index.
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|a List of figures -- List of tables -- Acknowledgement -- Preface -- Introduction and definition -- "Obstructive marketing" : origins -- "Obstructive marketing" challenges -- Context -- Risk and dependency -- Asymmetric warfare -- The effect of the capital markets and sovereign wealth funds -- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing -- Protecting against "obstructive marketing" -- Summary -- The future -- Appendix a -- Bibliography -- Index.
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| 588 |
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|a Description based on print version record.
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| 590 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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| 650 |
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|a Marketing
|x Management.
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| 650 |
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|a Strategic planning.
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| 650 |
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|a Equality.
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| 655 |
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|a Electronic books.
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|i Print version:
|a Hyslop, Maitland.
|t Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare.
|d Burlington : Gower, [2014]
|h xiv, 345 pages
|z 9781472416049
|w (DLC) 2013026260
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| 797 |
2 |
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|a ProQuest (Firm)
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| 856 |
4 |
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|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1589610
|z Click to View
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