Brand zero : the complete branding guide for start-ups - Tai, Jacky (Singapore : Marshall Cavendish Business, 2014)
Description based on online resource; title from PDF title page (ebrary, viewed December 30, 2013).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Branding (Marketing); Brand name products -- Management; Electronic books