APA Citation

Jaffe, J., & Albarda, M. (2014). Z.E.R.O.: Zero paid media as the new marketing model. Hoboken, New Jersey: John Wiley and Sons.

Chicago Style Citation

Jaffe, Joseph., and Maarten Albarda. Z.E.R.O.: Zero Paid Media As the New Marketing Model. Hoboken, New Jersey: John Wiley and Sons, 2014.

MLA Citation

Jaffe, Joseph., and Maarten Albarda. Z.E.R.O.: Zero Paid Media As the New Marketing Model. Hoboken, New Jersey: John Wiley and Sons, 2014.

Warning: These citations may not always be 100% accurate.