APA Citation

Berger, A. A. (2013). Dictionary of advertising and marketing concepts. Walnut Creek, CA: Left Coast Press.

Chicago Style Citation

Berger, Arthur Asa. Dictionary of Advertising and Marketing Concepts. Walnut Creek, CA: Left Coast Press, 2013.

MLA Citation

Berger, Arthur Asa. Dictionary of Advertising and Marketing Concepts. Walnut Creek, CA: Left Coast Press, 2013.

Warning: These citations may not always be 100% accurate.