Customer winback how to recapture lost customers and keep them loyal /

Bibliographic Details
Main Author: Griffin, Jill.
Corporate Author: ProQuest (Firm)
Other Authors: Lowenstein, Michael W., 1942-
Format: Electronic eBook
Language:English
Published: San Francisco : Jossey-Bass, c2001.
Edition:1st ed.
Series:Jossey-Bass business & management series.
Subjects:
Online Access:Click to View
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100 1 |a Griffin, Jill. 
245 1 0 |a Customer winback  |h [electronic resource] :  |b how to recapture lost customers and keep them loyal /  |c Jill Griffin and Michael W. Lowenstein ; foreword by Don Peppers and Martha Rogers. 
250 |a 1st ed. 
260 |a San Francisco :  |b Jossey-Bass,  |c c2001. 
300 |a xxii, 314 p. :  |b ill. 
490 1 |a The Jossey-Bass business & management series 
504 |a Includes bibliographical references (p. 291-301) and indexes. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Customer loyalty. 
650 0 |a Customer services. 
650 0 |a Customer relations. 
655 4 |a Electronic books. 
700 1 |a Lowenstein, Michael W.,  |d 1942- 
710 2 |a ProQuest (Firm) 
830 0 |a Jossey-Bass business & management series. 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=120499  |z Click to View