Product Development & Management Association., ProQuest (Firm), & Kahn, K. B. (2013). The PDMA handbook of new product development (3rd ed.). Hoboken, N.J.: Wiley.
Chicago Style CitationProduct Development & Management Association., ProQuest (Firm), and Kenneth B. Kahn. The PDMA Handbook of New Product Development. 3rd ed. Hoboken, N.J.: Wiley, 2013.
MLA CitationProduct Development & Management Association., ProQuest (Firm), and Kenneth B. Kahn. The PDMA Handbook of New Product Development. 3rd ed. Hoboken, N.J.: Wiley, 2013.
Warning: These citations may not always be 100% accurate.