The Right to brand : levelling the brand playing field : lessons from an emerging market.

Bibliographic Details
Main Author: Merican, Yasmin
Format: Book
Published: Kuala Lumpur: Trax Publishing, 2013.
Subjects:

Business Information Centre

Holdings details from Business Information Centre
Call Number: B 658 827 MER
Accession Item Category Format Status Notes
B000035122 International Book AVAILABLE