Schultz, M. (2009). Professional services marketing: How the best firms build premier brands, thriving lead generation engines and cultures of business development success (2nd ed.). Hoboken, New Jersey: John Wiley & Sons.
Chicago Style CitationSchultz, Mike. Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines and Cultures of Business Development Success. 2nd ed. Hoboken, New Jersey: John Wiley & Sons, 2009.
MLA CitationSchultz, Mike. Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines and Cultures of Business Development Success. 2nd ed. Hoboken, New Jersey: John Wiley & Sons, 2009.
Warning: These citations may not always be 100% accurate.