APA Citation

Roll. (2006). Asian brand strategy: How Asia builds strong brands. New York: Palgrave MacMillan.

Chicago Style Citation

Roll. Asian Brand Strategy: How Asia Builds Strong Brands. New York: Palgrave MacMillan, 2006.

MLA Citation

Roll. Asian Brand Strategy: How Asia Builds Strong Brands. New York: Palgrave MacMillan, 2006.

Warning: These citations may not always be 100% accurate.