APA Citation

Gustafsson, & Jonhson. (2003). Competing in a service economy: How to create a competitive advantage through service development and innovation. San Francisco: Jossey-Bass.

Chicago Style Citation

Gustafsson, and Jonhson. Competing in a Service Economy: How to Create a Competitive Advantage Through Service Development and Innovation. San Francisco: Jossey-Bass, 2003.

MLA Citation

Gustafsson, and Jonhson. Competing in a Service Economy: How to Create a Competitive Advantage Through Service Development and Innovation. San Francisco: Jossey-Bass, 2003.

Warning: These citations may not always be 100% accurate.