The Essential brand book : over 100 techniques to in crease brand value.
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London:
Kogan page,
2002.
|
| Subjects: |
| LEADER | 00489cam a2200169 7i4500 | ||
|---|---|---|---|
| 001 | 0000012774 | ||
| 005 | 20031217090000.0 | ||
| 020 | 0 | 0 | |a 749438630 |
| 090 | 0 | 0 | |a B 658.827 |b ELL |
| 100 | 1 | 0 | |a Ellwood |
| 245 | 1 | 4 | |a The Essential brand book : |b over 100 techniques to in crease brand value. |
| 260 | 0 | 0 | |a London: |b Kogan page, |c 2002. |
| 300 | # | # | |a 321 p. |
| 650 | 0 | 0 | |a Brand name products |
| 650 | 0 | 0 | |a Product management |
| 650 | 0 | 0 | |a Branding |
| 999 | |a B000014874 |b Book |c Book |e Business Information Centre | ||