APA Citation

(2002). Brand new brand thinking: Brought to life by 11 experts who do. London: Kogan page.

Chicago Style Citation

Brand New Brand Thinking: Brought to Life By 11 Experts Who Do. London: Kogan page, 2002.

MLA Citation

Brand New Brand Thinking: Brought to Life By 11 Experts Who Do. London: Kogan page, 2002.

Warning: These citations may not always be 100% accurate.