Davidson. (1994). Marketing on a shoestring: Low-cost tips for marketing your products or services (2nd ed.). New York: John Wiley & Sons.
Chicago Style CitationDavidson. Marketing On a Shoestring: Low-cost Tips for Marketing Your Products or Services. 2nd ed. New York: John Wiley & Sons, 1994.
MLA CitationDavidson. Marketing On a Shoestring: Low-cost Tips for Marketing Your Products or Services. 2nd ed. New York: John Wiley & Sons, 1994.
Warning: These citations may not always be 100% accurate.