Urban, & Hauser. (1993). Design and marketing of new products. (2nd ed.). Englewood Cliffs: Prentice-Hall.
Chicago Style CitationUrban, and Hauser. Design and Marketing of New Products. 2nd ed. Englewood Cliffs: Prentice-Hall, 1993.
MLA CitationUrban, and Hauser. Design and Marketing of New Products. 2nd ed. Englewood Cliffs: Prentice-Hall, 1993.
Warning: These citations may not always be 100% accurate.